{"id":1408,"date":"2022-07-06T12:05:06","date_gmt":"2022-07-06T12:05:06","guid":{"rendered":"https:\/\/flayaz.co.zw\/?p=1408"},"modified":"2024-05-27T21:40:49","modified_gmt":"2024-05-27T21:40:49","slug":"know-your-fonts-the-kind-fonts-ruining-your-flyer-designs","status":"publish","type":"post","link":"https:\/\/flayaz.co.zw\/blog\/typography\/know-your-fonts-the-kind-fonts-ruining-your-flyer-designs\/","title":{"rendered":"Know your Fonts – The Kind of Fonts That are Ruining Your Flyer Designs"},"content":{"rendered":"

They just take the Algerian<\/strong> font because its the one that pops out when you tooggle the Windows font dropdown in a design software.<\/p>\n

There’s no intention or reason for using such a font..<\/p>\n

Why is this a concern?<\/p>\n

Because fonts are critical when it comes to graphic designing. They provoke certain feelings and emotions.<\/p>\n

You need to choose fonts wisely and keep them minimum, usually 2 or at most 3 or more if you know what you’re doing (this is Designing anything is possible)<\/p>\n

One of the mistakes rookie designers do is use a whole bunch of fonts into one design because they are so many of them.<\/p>\n

Or just take whatever font that pops up when selecting fonts in the dropdown on Windows<\/p>\n

Don’t get carried away by many design fonts. Use the popular design rule of Less is more<\/i>. Try to keep fonts at minimum usually 2 to 3 or one font throughout the entire design can work wonders for you.<\/p>\n

As your become a guru in designing you may break the limit and use four or five fonts to create unusual designs.<\/p>\n

Something you Probably Didn’t Know About Fonts<\/h2>\n

The “thing” you call a “font” is technically called a typeface, for example Arial, Calibri & Times.<\/p>\n

The “font” describes the size of each character like 10pt, 12pt etc.<\/p>\n

Also modern typefaces come with a lot of variations in terms of size, weight, space, stretching, orientation and other styles. These variations are grouped into a family called a font family<\/strong>.<\/p>\n

Typically the overall design of the typeface remains unchanged in the font family.<\/p>\n

For example, the “common” Arial typeface has a font family comprising of Arial Round, Arial Narrow, Arial Black etc<\/p>\n

So if you see the word typeface or font below remember we are talking the same thing<\/p>\n

Font Categories<\/h2>\n

Fonts have been grouped into many distinct groups based on their appearance but here we are going to group them into four main categories.<\/p>\n

Furthermore, we are going to break down fonts into other various groups and categories<\/p>\n

Serifs<\/h3>\n

\"\"<\/p>\n

Serif typefaces are identified with an extra stroke extension around the edges. A good example of a serif is the good old Times New Roman<\/span>. Other examples include Garamond, Merriweather, Abril Fatface<\/p>\n

Serifs usually have that classic & traditional look and feel. As such they are mostly perfect for designs that need a traditional, prestigious and serious look such as Funerals, Wedding and Vintage themes.<\/p>\n

Why are bibles written in Serif Fonts?<\/p>\n

Sans Serif<\/h3>\n

\"\"<\/p>\n

I’m a big fan of Sans Serifs<\/p>\n

These typeface are the most common ones and usually suit on most designs.<\/p>\n

Sans serifs have no extra (without) strokes around their edges, thus are usually flat and clean. Examples include, Arial, Calibri, Helvetica, Impact, Archivo. They feel modern and whimsical<\/p>\n

For readability sans serifs are generally considered easy to view when displayed on digital screens whereas serifs are better on prints.<\/p>\n

Monospace\/ Non-proportional<\/h3>\n

\"\"<\/p>\n

Monospace typefaces have equal (mono) widths regardless of the glyph<\/strong> (character). Courier New, Consolas and Roboto Mono are some good examples.<\/p>\n

They’re generally easy on the eye and legible.<\/p>\n

Monospaces are commonly found on computer consoles, terminals and program code.<\/p>\n

Technically speaking, most Monospace typeface s can fall under serifs because of the extra stroke extensions at their base. For example Courier New. These fonts are termed slab serif<\/strong>; see below. Others can be sans-serif monospace like Consolas<\/p>\n

Handwritten<\/h3>\n

\"\"<\/p>\n

These typefaces are written by hand and appear as signatures, cursives (script), calligraphy (decorative) or as if handwritten by a five year old.<\/p>\n

Script, Cursive & Calligraphic<\/strong> typefaces are mostly suitable if you want a sense of sophistication, elegance and class. Examples include Alex brush, Sacramento, Lucida Calligraphy<\/p>\n

Conversely, they are handwritten fonts that look more playful, fun and scholarly. Comic sans, Amatic, Pacifico, Cabin Sketch are some great examples.<\/p>\n

Handwritten fonts have a personal touch and feeling to them<\/p>\n

Other Font Groupings<\/h2>\n

Now that you know the main categories fonts are grouped in we can take it even further by grouping them based on use, place or even feeling.<\/p>\n

They are usually mixtures of serifs, sans, monospace and handwritten.<\/p>\n

The list is inexhaustible<\/p>\n

\"\"<\/p>\n

    \n
  • \n
      \n
    • Display: <\/strong> These are big fonts used specifically for headlines. They grab the eye quickly and are bold. Anton, Impact, Archivo, Pacifico, Lobster, Abril Fatface, Ultra are some good examples<\/li>\n
    • Textual<\/strong>: Meant for reading blocks of text. Example; Arial (sans serif), Times (serif), Roboto (sans serif), Courier (monospace), Amatic (handwritten), Comic sans (Handwritten), Homemade Apple (Script)<\/li>\n
    • Playful:<\/strong> These fonts are playful, cute and funky, Lobster, Comic sans, Amatic, Loved by the king, Luckiest Guy (mostly handwritten).<\/li>\n
    • Personal;<\/strong> Have a personal feeling ( and playful) and are handwritten. Covered by your Grace, Indie Flower, Rie are some examples<\/li>\n
    • Effect & Style Typeface:<\/strong> These types are created with specific appearance and feel. Some styles include 3D, grunge\/eroded, hollowed etc. Examples, Special Elite and Baron Kuffner look eroded. Cabin sketch look sketchy.<\/li>\n
    • Strong and Powerful ;<\/strong> Example; Anton, Impact, Fjalla One<\/li>\n
    • Slab;<\/strong> Consists of horizontal base strokes. Ultra, Arvo, Courier New, Josefin Slab. They are also a mixture of serifs, sans and monospace.<\/li>\n
    • Creepy\/ Horror:<\/strong> Terrifying looking fonts; e.g Creepster<\/li>\n
    • Retro;<\/strong> Monoton, Abril Fatface<\/li>\n
    • Ancient\/ Old;<\/strong> Garamond<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n

      Note that some fonts can fit in more than one category. A playful font can also be for display or effect<\/p>\n","protected":false},"excerpt":{"rendered":"

      They just take the Algerian font because its the one that pops out when you tooggle the Windows font dropdown in a design software. There’s no intention or reason for using such a font.. Why is this a concern? Because fonts are critical when it comes to graphic designing. They provoke certain feelings and emotions. […]<\/p>\n","protected":false},"author":1,"featured_media":1435,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[227],"tags":[],"class_list":["post-1408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-typography"],"yoast_head":"\nKnow your Fonts - The Kind of Fonts That are Ruining Your Flyer Designs | Flayaz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/flayaz.co.zw\/blog\/typography\/know-your-fonts-the-kind-fonts-ruining-your-flyer-designs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Know your Fonts - The Kind of Fonts That are Ruining Your Flyer Designs | Flayaz\" \/>\n<meta property=\"og:description\" content=\"They just take the Algerian font because its the one that pops out when you tooggle the Windows font dropdown in a design software. 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